Ho qala rakhoebo: pharalla ya ditshebeletso.

Le ho khetha ya hao ya kgwebo e haholo-holo e behilweng ke tebello ya moruo ya mosebetsi ya. Ipeetseng bagwebi lokela ho lefa a lebisa tlhokomelo ho lefapha la ho hōla ka potlako tsa moruo Russia - the lefapha la tšebeletso.

Services - sete ya mesebetsi ikemiseditse ho tlhahiso le thekiso ya ditshebeletso ho baahi.

Ho tloha nineties morao e fetotse boikutlo ba boemo ho tlhahiso le pelehi ya ditshebeletso tsa sechaba. Ho theosa le lilemo, haholo eketseha kabelo ea litšebeletso ka gdP, empa a sa ntse lags ka mor'a Russia ka entsprechen ea linaha tsa Europe le United States. Kahoo, moruo US e ka linako tse ling ho thoeng ke oa tšebeletso, e le karolo ea tšebeletso ea ka ea gdP US e 77%.

Ho phaella moo, lefapha la tšebeletso ea phetha karolo ea bohlokoa ka mosebetsi ea baahi. Ho hlahisa ditshebeletso, maemong a mang, ha a hloke e leng motse-moholo le dipeeletso tsa kgolo le etsa bonnete ba ho thehwa ha mesebetsi, botsitso moruo. Maemong a mang obespechivet ntlafatso le ntshetsopele ya lefapha.

Kajeno, ho pharalla ha litšebeletso haholo ba ntlafala, e hlahisang theknoloji e ncha le mefuta ea kajeno ea tšebeletso le sebelisana le bareki, e ile ea eketseha mosebetsi khoebo le tlhōlisano e har'a lik'hamphani tšebeletso.

Classification le tlhaloso ya ditshebeletso fapana ho ea ka ka litekanyetso le khethileng. Leha ho le joalo, o ka nka ho tsoa bang eo fa e le maikutlo a ea mofuta ona oa khoebo e le lefapha la tšebeletso.

Ho ea ka criterion tsa "litlhoko tsa baahi ba": ditshebeletso bakeng sa ho hlahisa lintho tse bonahalang thepa (ditshebeletso tsa botho, ho tsamaisa, lipuisanong tsa), tlhahiso ea thepa setso (thuto, saense thuto meleng le papali, bonono), tlhahiso ea lefapha la tsa sechaba (bosebeletsi ba, bophelo bo botle, khoebo).

Ho latela criterion le "tangibility - intangibility" Lovelock totobatsa:

a) ditshebeletso, e leng liketso tsa bonahalang tse o ile a laela hore 'mele oa motho (bophelo, lipapali le bohahlauli, ho phomosetsa, lipalangoang, Salons botle le meriri, joalo-joalo);

b) ditshebeletso, e leng liketso tsa bonahalang, tse lebisoa ho lintho tse ling 'meleng (literaka, litšebeletso tsa bongaka ba diphoofolo, ho lokisa le ho boloka thepa, ditshebeletso tsa botho);

c) litšebeletso tse mesebetsi intangible ikemiseditse ho ilibana batho (phatlalatso, tlhahisoleseding, thuto, mekgatlo setso);

g) lits'ebeletso tse mesebetsi intangible le thepa intangible (inshorense, bank, litšebeletso tsa molao, joalo-joalo)

Ho ea ka criterion tsa "litheko moruong bohlokoa" ba arotsoe ka 'marakeng (lipalangoang, khoebo, thuto, bophelo bo botle, ba ntlo, lichelete intermediation, joalo-joalo) le batho bao e seng' maraka (saense, mahala thuto le moriana, tshireletso, taolo)

Ka criterion ea "ntho e Service" EU allocates mefuta e meraro: a) bakeng sa bareki (likoloi ho lokisa, botle Salons, ho phomosetsa, amohela baeti ka mofuthu, joalo-joalo); b) bakeng sa khoebo (ea molao, ho boloka libuka, a rerisane, tlhahisoleseding, k'homphieutha, wholesale tsa, 'me batho ba bang); c) bakeng sa bareki 'me khoebo.

Ho ke ke ho hlokahala ho lefa a lebisa tlhokomelo ho Ntlha e ena ka ntshetsopele ya ditshebeletso joaloka sebaka hahlaula. E mong le e sebaka se ka lebaka la mefuta e tsa tlhaho le tsa merabe poredelenny beha ya ditshebeletso moreki. Re lokela ho hlokomela hore, leha ho le joalo, e bophahamo ba modumo ea litšebeletso lefuoang Russia e eketsehile haholo lilemong tsa morao tjena.

Ho joalo, haeba tšebeletso ea lefapha la - le ho khetha e qetellang ea rakhoebo novice, joale u lokela ho ba ka mokgwa wa e itseng ditshebeletso ho khetheha. Ditshebeletso di hlahiswa 'me oa chesa ka nako, kahoo pabatsong bona e itšetlehile ka pesonala mangolo a thuto. Ba intangible, kahoo bohlokoa bakeng sa kgolo ya moruo ya khampani ke moreki kholiseho. Ho na le mathata a tekatekanyo le boikarabello ditshebeletso.